Power & Potency: Daily Moisturizing Serum
If you’re new to serums, listen up.
If you’re already serum superfan, this is for you too.
It’s time to trade in your heavy, pore-clogging face lotion for a high-power serum.
Why choose a waterless serum?
With a waterless serum, gone are the unnecessary chemical preservatives needed to keep bacteria from growing in traditional water based lotions or creams. What you’re gaining in return is a higher concentration of active ingredients to target specific skin concerns and improved overall skin health. Serums are potent, penetrating deeper into the skin than creams that tend to build up on the surface, which means more hydration and nutrients without damaging your skin’s microbiome. Just like your oil cleanser, using a waterless serum is a great step to take with your skincare routine if you want to work with your skin’s natural properties rather than against them.
empyri’s daily moisturizing serum
Okay, so you’re on board with serums. You’re ready to give one a try for the first time or swap out an old standby, and you’re thinking, how do I choose? We understand. The beauty market is flooded with new products all the time and serums in particular are becoming more commonplace.
The colour alone speaks to the potency and power of empyri’s serum: it’s a rich hue that can almost certainly be found only in Mother Nature. And the scent! Our roots contain over 100 terpenes (chemicals that impact your mood), so empyri’s serum is a delight for your senses as it is for your skin. But of course, look and feel are not enough and we respect the diligent curiosity of today’s clean beauty connoisseur.
Let’s start with ingredients: at the heart of empryi’s waterless serum is root and seed extract, along with 100% natural oils, each chosen for their active ingredients and healing properties. Take camellia seed oil for instance, both deeply hydrating and easily absorbed. Or pumpkin seed oil, packed full of vitamins and minerals. Each oil has been chosen to benefit your skin; there’s no fillers wasting space in the formulation like water, chemical preservatives or perfumes.
The result? Skin will be smoother and softer than ever because it’s nourished, balanced and protected from environmental free radicals.
When should I use serum?
Anytime, of course!
empyri’s daily moisturizing serum is light enough to use in the morning (we suggest trying 1 pump on damp skin to start) and rich enough to deeply nourish and repair overnight (an extra pump or so feels nice). With any serum application, it is important to prime your face so that you’re applying to damp, not dry skin. Try out your serum immediately after using empyri hydrating toner + vitamin C. Since the serum is oil-based, it does need a few minutes to absorb fully into your skin. So brush your teeth, pack your lunch or do your favourite 5 minute meditation before applying sunscreen or makeup. Whatever you do, you’ll want to find a spot for every last drop.
Also check out our blog on tips for tackling dry winter skin.
Say it with us now,
You are loved.
Author Bio: Jennifer is the president and founder of empyri. Jennifer’s passion for formulation and product development was set ablaze in 2019, when she incorporated the healing power of cannabis roots into her long-standing three-step skin care system. Armed with scientific evidence on the actives in cannabis roots and seeds, a clean and conscious brand was born. Using her masters degree in bio-chemical engineering, Jennifer is forging a path to ...READ FULL BIO